{"id":1969,"date":"2018-07-03T09:09:48","date_gmt":"2018-07-03T09:09:48","guid":{"rendered":"http:\/\/www.thepowerofstorytelling.org\/edition-2018\/?p=1969"},"modified":"2018-09-29T12:09:40","modified_gmt":"2018-09-29T12:09:40","slug":"jonah-sachs-2","status":"publish","type":"post","link":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/jonah-sachs-2\/","title":{"rendered":"Jonah Sachs"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Jonah Sachs is an author, speaker and viral marketing trailblazer whose work helped spur the 21st century values revolution. Sachs\u2019 pioneering new approaches to digital media were critical in bringing the ideals of social change\u2014such as equity, empowerment, responsibility, transparency, and advocacy\u2014to the forefront of business and popular culture.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">His book \u2013 <\/span><i><span style=\"font-weight: 400;\">The Story Wars\u00a0\u2013\u00a0<\/span><\/i><span style=\"font-weight: 400;\">was<\/span><span style=\"font-weight: 400;\">\u00a0translated into Romanian and published by Black Button Books. Also, the most recent one,\u00a0<i>Unsafe Thinking,\u00a0<\/i>is on its way to the Romanian shelves.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Jonah rose to prominence in the early 2000s by creating some of the world\u2019s first, and still most heralded, viral digital marketing videos. As founder and CEO of Free Range Studios, Jonah created watershed viral campaigns, like Amnesty International\u2019s awareness-raising video on blood diamonds which was seen by 20 million people and delivered to every member of Congress, helping drive the passage of the Clean Diamond Act.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Jonah later helped create <\/span><a href=\"https:\/\/storyofstuff.org\/\"><i><span style=\"font-weight: 400;\">The Story of Stuff<\/span><\/i><\/a><span style=\"font-weight: 400;\">, which, viewed by over 60 million people, marked a turning point in the fight to educate people about the environmental and social impact of consumer goods. Jonah went onto to create groundbreaking campaigns for Greenpeace, Human Rights Campaigns and the ACLU, as well as consumer brands including Microsoft and Patagonia.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Jonah\u2019s work and opinions have been featured in The New York Times, The Washington Post, CNN, FOX News, Sundance Film Festival, NPR. Sachs also pens a column for Fast Company, which named him one of today\u2019s 50 most influential social innovators.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jonah Sachs is an author, speaker and viral marketing trailblazer whose work helped spur the 21st century values revolution. Sachs\u2019 pioneering new approaches to digital media were critical in bringing the ideals of social change\u2014such as equity, empowerment, responsibility, transparency, and advocacy\u2014to the forefront of business and popular culture. His book \u2013 The Story Wars\u00a0\u2013\u00a0was\u00a0translated &hellip; <a href=\"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/jonah-sachs-2\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Jonah Sachs<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":3849,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[12],"tags":[],"_links":{"self":[{"href":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/wp-json\/wp\/v2\/posts\/1969"}],"collection":[{"href":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/wp-json\/wp\/v2\/comments?post=1969"}],"version-history":[{"count":11,"href":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/wp-json\/wp\/v2\/posts\/1969\/revisions"}],"predecessor-version":[{"id":4174,"href":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/wp-json\/wp\/v2\/posts\/1969\/revisions\/4174"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/wp-json\/wp\/v2\/media\/3849"}],"wp:attachment":[{"href":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/wp-json\/wp\/v2\/media?parent=1969"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/wp-json\/wp\/v2\/categories?post=1969"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.thepowerofstorytelling.org\/edition-2018\/wp-json\/wp\/v2\/tags?post=1969"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}